Over 90% of marketers on the internet use email channels for content distribution and marketing, making email marketing tools one of the most popular and essential products in the digital marketing field.
Typically, email marketing tools require ongoing monthly subscriptions, which means that email marketing is one of the most lucrative areas in affiliate marketing.
According to market forecasts, the email marketing software market is expected to reach $2.5 billion by 2027, indicating that affiliate marketers will earn substantial revenue from email marketing programs.
My blog’s affiliate marketing products include email marketing software promotions, which is one of the primary sources of income for my blog. This is why I have consistently recommended email marketing tools over the years.
Given my deep understanding of the email marketing market, I am uniquely positioned to offer you advice on the best affiliate marketing programs in this field.
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How Much Can You Earn With Email Marketing Programs?
According to my affiliate marketing statistics, websites promoting email marketing solutions average more than $8,000 in monthly revenue, making this area one of the top earners in affiliate marketing.
Many advertisers are willing to pay high commissions for each sale, typically 20% or more of the sale amount, and many affiliate programs offer recurring commissions. This means you can earn 20% commission every month.
For example, if you promote an email marketing software that costs $100 per month with a 30% commission rate, and the customer uses the software for 12 months, you would earn $30 per month for a total of $360 in commissions over 12 months.
This example represents a higher commission rate in email software promotions, and many advertisers pay affiliate marketers commissions of over $1,000 per sale on average.
Next, I will introduce you to the top 7 email affiliate marketing programs available on the internet.
7 Best Email Marketing Affiliate Programs In 2024
ActiveCampaign
ActiveCampaign is a highly recommended affiliate program because it offers an impressive commission of $1,350 per sale on average. This is due to ActiveCampaign’s lifetime commission plan, where you continue to earn commissions as long as the customers you refer keep subscribing to ActiveCampaign’s products.
Founded in 2003 and headquartered in Chicago, ActiveCampaign offers more than just email marketing software. It also provides various marketing automation and CRM products, which can increase the sales amount and boost affiliate earnings.
The ActiveCampaign affiliate program covers multiple products with commission rates ranging from 20% to 30%. To achieve higher commission rates, you need to meet specific performance metrics and conversion rates.
ConvertKit
ConvertKit is a well-known email marketing software in the industry. Despite its relatively recent creation, it has a large user base.
Many bloggers, particularly WordPress users, are familiar with ConvertKit, including myself as a current user.
The main difference between ConvertKit and ActiveCampaign is that ConvertKit primarily serves individuals like bloggers, writers, content creators, and freelancers, whereas ActiveCampaign focuses on businesses. ConvertKit is known for its simplicity and ease of use, which is why many bloggers prefer it for email marketing.
ConvertKit offers three pricing plans: Free, Creator, and Creator Pro, with prices ranging from $0 to $50 per month. Its affiliate program pays a 30% lifetime commission on each qualified sale.
Moosend
Moosend is a high-quality email marketing software that also provides marketing automation solutions. It helps marketers design visually appealing emails, which can improve click-through rates.
Moosend’s user base includes small to medium-sized businesses, e-commerce stores, marketing agencies, and organizations needing advanced email marketing and automation solutions.
The software features numerous email templates and a drag-and-drop editor, making it easy for even beginners to create professional emails. Moosend’s regular product pricing starts at $9 per month, and its affiliate program offers a 40% recurring lifetime commission.
However, Moosend may not be the best affiliate program due to lower audience size and commission amounts compared to ConvertKit. While it might be suitable for individuals or businesses with high-quality email needs, the commissions are generally less compared to other programs.
Constant Contact
Founded in 1998 and based in the U.S., Constant Contact is one of the earliest companies in the email marketing industry. Its user base includes small to medium-sized businesses, non-profits, educational institutions, and individual creators.
Constant Contact offers a full suite of digital marketing tools, including marketing automation, landing pages and forms, social media marketing, data analysis and reporting, CRM systems, and event management services.
Unlike other programs, Constant Contact does not offer commissions based on sales percentage. Instead, it provides a fixed $105 commission per sale, which is relatively low compared to other affiliate programs. However, it offers an additional $5 commission for each free user registration, even if the customer doesn’t purchase the email software.
Constant Contact also provides dedicated partner support through its experienced project management team, offering personalized advice and insights to help improve performance.
As an affiliate marketer, if you struggle with conversions from other programs, you might consider promoting Constant Contact. Although the commission is lower, you can still earn $5 for each registered user.
GetResponse
GetResponse is a globally recognized leader in email marketing and automation. It provides various tools to enhance marketing effectiveness, including email marketing, marketing automation, landing pages and forms, web design and optimization, CRM software, and e-commerce solutions.
GetResponse’s users include small to medium-sized businesses, e-commerce stores, educational institutions, and marketing professionals. Its comprehensive and flexible solutions make it popular among these groups.
GetResponse’s affiliate program offers $100 per sale, plus a 33% recurring lifetime commission. Although the base commission might not seem high, the additional recurring commission makes it very lucrative, especially considering the product’s pricing of $580 per month.
AWeber
AWeber, established in 1998 and headquartered in Philadelphia, is a veteran in the email marketing and automation field.
AWeber’s email marketing software is user-friendly, reliable, and well-regarded among small businesses, startups, freelancers, and content creators. Unlike other email marketing software that offers only a free trial, AWeber provides a full suite of free products.
However, this free product offering may result in lower paid user conversion rates.
AWeber’s affiliate program provides a 30% lifetime commission per sale, and it has a long cookie duration of 365 days, which is much longer than other major email marketing programs. This extended cookie duration gives you more time to convert users.
Ontraport
Ontraport’s core product is not just email marketing but a comprehensive marketing automation and CRM solution designed to help businesses manage and optimize customer interactions, marketing campaigns, and sales processes.
Ontraport primarily serves mid-sized to large businesses, marketing professionals, and business consultants, which means its user base is smaller and promotion can be more challenging.
The good news is that Ontraport’s products are relatively expensive, ranging from $79 to $497 per month. Joining its affiliate program earns you a 25% lifetime commission, offering substantial rewards for each sale.
As a seasoned affiliate marketer, I must advise that Ontraport might not be the best choice for beginners due to its challenging promotion and conversion dynamics.
How to Succeed in Promoting Email Marketing Affiliate Programs
You’ve likely realized the lucrative commissions available from email marketing affiliate programs and are eager to start joining and promoting these programs. However, I need to temper your enthusiasm with some caution.
The email marketing software market is highly competitive, with significant differences in software features. To effectively promote these tools, you need specialized industry knowledge and experience. It’s crucial to provide detailed reviews and feature comparisons to explain why you recommend a particular email marketing software; otherwise, converting customers will be challenging.
To excel in promoting email marketing affiliate programs, I strongly suggest creating a professional blog focused on detailed reviews of email marketing software. By writing expert reviews, you can establish your blog as an authoritative source in the industry, which will significantly enhance your customer conversion rates.
Once your blog is set up, you can attract search traffic by optimizing for search engine rankings. Additionally, leveraging social media platforms, such as Pinterest, can help drive substantial traffic. I currently manage over a dozen niche blogs, and at least half of my traffic comes from Pinterest.
Make $5,000-$9,000/month affiliate marketing
Learn how to promote your blog on Pinterest, this is a very effective way to increase your affiliate marketing income.
If you want to quickly launch your email marketing blog and achieve high affiliate marketing income through Pinterest traffic and conversions, consider checking out my Pinterest Traffic Masterclass. Even as a beginner, you can replicate my success and start make money with affiliate marketing.
Conclusion
From the overview of the seven email marketing affiliate programs, you’ll notice that what sets these programs apart from others is their high commissions and lifetime earnings. As long as your referred customers continue to pay for the software each month, you will receive a recurring commission. For example, if you refer 1,000 customers, each paying $100 per month, you could earn $30,000 in monthly commissions from those 1,000 customers.
This makes email marketing affiliate programs one of the most popular and lucrative options in affiliate marketing.
